As an on-the-go vegan I’m always on the lookout for interesting new sandwich options. Creativity is key. Some companies, however, clearly don’t have a single decision-making vegan employee. Sainsbury’s plant-based sandwiches, for example, are an absolute joke. M&S’ Plant Kitchen range is all flash, plastic and no substance. Even Pret thinks a dry Falafel, Avo and Chipotle Flatbread will pacify the vegans.
Interestingly, Boots has emerged as an unexpected lead innovator in the world of on-the-go veganing, offering imaginative, chickpea-free sandwich options like the Pea & Mint Fritter, the Vegan All Day Breakfast and the Louisiana Style Cajun Fritter.
Waitrose, of course, has also come to the vegan party. There just aren’t any on my regular beat. But whenever I’m in one, especially one of the larger stores, my eyes light up like a carnist at a barbecue. Or like me when I spot a Good-to-Go Vegan Ploughman’s in Waitrose, Westfield Stratford.
I always used to enjoy a ploughman’s. Weird name, I know. Apparently it dates back to 14th century cheese, bread and beer-based farmers’ lunches. But in 2019, a good ploughman’s also includes pickle and tomatoes. Anti-dryness, sandwich-flavour-boosters. Because let’s face it, we’re not all washing them down with cheeky lunch pints at the local watering hole. Or in a field with a bottle of homebrew.
The thing that annoys me most about dull, dreary vegan sandwiches is – in this case – all it took to create an interesting, delicious, plant-based alternative was to swap cheddar for a slice of dairy free cheese. The rest’s exactly the same. It’s that simple. It’s that inclusive, familiar and normal. Flavours I know and love. And instead of battling my way through a dull, dry, tomatoey falafel sandwich I bought just because it was all I could find, I actually enjoyed my lunch on the go.