The independent, partly crowd-funded company’s range of frozen vegan pizzas has been on my hit list since I saw them at Vegan Life Live 2019, Alexandra Palace. I didn’t get to try a slice then, because the queue was too long. But it looked and smelled amazing. So imagine the excited little vegan dance I did in my head when I found the whole damn range in an obscure, independent, express supermarket in New Cross Road.
I decided to keep it simple and go for the Three Cheezly Margherita. That’s the one I remember from the expo. And straight away, it had one up on my regular Kirsty’s Classic Margherita – and every other frozen pizza I’ve ever tasted. Because it’s the only one I’ve had that comes with basil leaves already on it. Ready to go. Just pop it in the oven.
Like a lot of vegan margheritas the cheese topping is sticky and gooey. But the three cheese combo makes it thicker and tastier than usual. The texture’s better as well. And the tomato sauce is richer and more flavourful. It’s a quality frozen pizza. So it’s no surprise that One Planet Pizza won Best Vegan Ready Meal at Vegfest 2018.
Interestingly, when I saw One Planet Pizza at Vegan Life Live, the Norwich-based company used Bute Island Sheese on their pizzas. Nowadays, however, they’ve swapped to VBites’ Cheezly alternative. Not sure why. Also, if you don’t live near a magical Embas Express, One Planet Pizza is available from Ocado and hundreds of independent stores across the U.K.
When you step back and think about it, the (very recent) increase in convenient, supermarket vegan options is actually pretty staggering. When I went vegan, not that long ago, frozen pizzas were cheeseless, and came with toppings like falafel, onion and artichoke. Chilled? Forget about it.
But times have changed. Again and again. And interestingly, Asda seems to be going through a kind of low-key vegan awakening, in terms of expanding its range. There’s a new line of meat-free frozen nuggets. Frozen popcorn “chicken.” Meat-free burger patties. And this exciting new chilled vegan flatbread pizza.
First of all. The shape. It’s ridiculous. Did anyone at Asda even try slicing one of these things with a pizza cutter before they okayed its production? Reinventing pizza is fine. Go right ahead. But why fuck with the shape? Come on. Charge 20p more and make the damn thing round, right?
Redeemingly, the pizza tastes great. It’s a good-quality, cheap, ready made snack. The tomato sauce is rich. The vegan mozzarella’s perfectly cheesy. The stonebaked base is thin and crispy. And the mixed grilled peppers and garlic mushrooms are subtle and complimentary. I’ll definitely buy it again. And no doubt complain about the shape. Again.
Fuck falafel. Fuck artichoke. Fuck onion. Sometimes you just want a frozen pizza with some cheese on it. Something easy, that you can stick in the oven at the end of a long day. That doesn’t taste like feet. And so far, Kirsty’s Classic Margherita is the best frozen vegan-friendly supermarket pizza I’ve stumbled across.
Kirsty’s was started by “Lancashire mum” – and 2010 Dragon’s Den contestant – Kirsty Henshaw. Inspired by her son’s allergies and intolerances, Kirsty decided to start her own “healthy” free-from chilled and frozen food empire. But so far, I’ve only found her pizza in a few big Tescos. In the frozen vegetarian / vegan sections.
To be honest, it’s a good frozen pizza. Period. Tasty. Simple. To the point. And for a vegan pizza, it really doesn’t feel like anything’s missing on the classic, gooey margherita front. The base is thin and crispy. The tomato sauce is rich and tasty. And the cheese alternative is sticky and way more cowabunga than your average supermarket “free from” bullshit.
Looking at the list of ingredients, you’re not quite sure what to make of it. But then again. It’s a frozen pizza. It’s not organic kombucha. And ultimately, if you’re looking for Netflix and chilled, Kirsty’s delivers. Well, Tesco does. But seriously, go pick one up yourself.